Restaurant Ordering Websites: Stop Paying 30% to Zomato and Swiggy

Restaurant Ordering Websites: The Smart Alternative to Zomato & Swiggy

If you run a restaurant in India, you're likely paying 20–30% commission on every order from Zomato or Swiggy. For a ₹300 order, that's ₹60–90 going to the platform. Multiply by hundreds of orders per month, and it's a significant cost.

A direct online ordering website eliminates these commissions entirely.

The Problem with Third-Party Platforms

- High commissions — 20–30% per order eats into your margin

Customer belongs to the platform — You can't market directly to people who order from you

Competition — Your menu sits next to dozens of competitors on the same app

Algorithm dependency — Your visibility depends on the platform's algorithm

Delayed payments — Platforms often pay on 15–30 day cycles

What a Direct Ordering Website Does

A custom ordering website lets customers:

Browse your full menu with photos and descriptions

Customize items (portion size, add-ons, dietary preferences)

Place orders for pickup or delivery

Pay online (or choose COD)

Track order status in real time

Save favorites for quick reordering

Benefits for Your Restaurant

| Benefit | Impact |

Zero commission on ordersSave 20–30% per order Customer data ownershipBuild email/WhatsApp lists for marketing Higher marginsOffer competitive pricing or increase profit Direct communicationSend offers, new menu items, and updates Brand controlYour brand, your design, your experience

What About Zomato/Swiggy Traffic?

You don't need to leave the platforms entirely. Many restaurants use both:

- Zomato/Swiggy: For discovery — new customers find you there

Direct website: For repeat orders — loyal customers order direct

Even converting 20–30% of your repeat customers to direct orders can significantly increase your profit.

The Cost

A restaurant ordering website starts at ₹30,000 — which is less than what you might pay in commissions over 2–3 months.

Getting Started

[Explore our restaurant website services](https://webscraft.in/restaurant-websites) or [contact us](https://webscraft.in/contact) for a free consultation.